Posts in strategy
What’s your small biz super power?

Behind every small business owner is a unique story. And that story is the key to creating your website’s soulful strategy. It’s the key to marketing your big idea in a genuine, helpful, non-sleazy way. That story is POWER!

I’ve noticed that many heart-driven sidehustlers and small business owners find themselves doing work that fulfills a deeply rooted need within themselves. It’s been a topic of deep conversation with several of my small biz owner friends. It’s been central to working with clients. And personally, I find it extremely true for my own journey.

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Give your website a job! 4 ways to save time & earn more money.

I hear this all the time. “I’ve created a website...now what?” If your website isn’t serving a very specific purpose (saving your time, earning you money, getting your name out, etc.), it’s time to change things up! Let’s do a check-in to make sure your site is serving the health and heart of your business...not just taking up digital space.

Here are a few “jobs” you could assign your site. Once you identify WHY your site exists, you’ll be able to define specifically how to measure it’s performance.

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